PRESS RELEASE
March 2025
DESIGNER CONTRACTS LAYS DOWN LUXURY TOUCHES FOR BOUTIQUE CARE HOME
Designer Contracts, the UK’s largest flooring contractor, helped create a luxury boutique-style care home when it was chosen to install around 2,500sqm of floorcoverings throughout a Norfolk seaside retreat.
The four-month long installation project took place at Eversley Lodge, a brand-new luxury care home which was due to open in March 2025. Built on the site of the former Eversley Nursing Home, it is close to Great Yarmouth’s historic waterways and quiet North beach.
The four-month project involved installing floorcoverings across a range of areas. They included 42 bedrooms; ensuites; the foyer/café; kitchen and kitchen store; laundry room; corridors; cleaners store; dining room; electric cupboard; stairs/landings; lounges; medicine stores; offices; platform lift lobbies; family area; assisted bathrooms; accessible WC; male and female WCs; sluices; and unisex shower.
The aim of the project was to create ‘the facilities of a boutique luxury hotel with empathetic design to ensure a nurturing and homely environment where residents feel safe, secure and valued.’
Said Designer Contracts Regional Director (East Anglia region) Alistair Anderson: “The 42-bedroomed luxury care home was designed with resident wellbeing in mind and the team wanted this to show through the workmanship of the flooring.
“A total of five fitters – each with different skill sets – were used throughout the project to provide continuity of workmanship, with a group of fitters onsite every week to ensure being on track for completion. The company feels it has completed this project to a high standard and did this by choosing the right fitters for the job, offering a range of skills, the ability to be flexible around other trades and deal with any minor issues while onsite.”
Floorcovering requirements were pre-selected by HomeSmith, an interior design company which specialises in design for care and retirement living and supplied by Abode Construction which led the project. Designer Contracts was provided with floorplans which confirmed floor types for all areas of the home.
Said Alistair: “A considerable amount of expertise goes into ensuring the correct flooring is specified for this type of install. For example, LRV (light reflectance values) values are important along with non-slip flooring and even dementia-friendly floorcoverings. DC has the expertise to ensure compliancy and, if necessary, suggest alternatives.”
Products specified for the project included Amtico Signature, Altro Stronghold and Polysafe Wood FX, all of which carry a verified Environmental Product Declaration.
Said David Stone, procurement manager for Abode Construction: “Throughout the Eversley Lodge care home project, Designer Contracts provided Abode Construction with a professional and reliable service every step of the way. The team delivered the floor covering element of project demonstrating a determination to deliver the package of works to the highest standard. The finished product speaks for itself.”
Designer Contracts operates nationally through its network of regional offices. As well as flooring, the company provides blinds and curtains plus furniture and lighting packs.